W Group Holding launches a Dubai-Born Innovation: The Worldâs First Real-Time Audience-Targeting Programmatic DOOHDubai, UAE.May 2025https://www.youtube.com/watch?v=tJyNdLyw5ugWhat if Digital Out-of-Home could think in real time? What if the audience wasnât just seen but understood? Today, W Group Holding made that future a reality. In a ...
The DXTA Effect Transforming Digital Advertising with Social AI and In-Game Brand Engagement By Roy Matta, CRO at W Group and Acting CEO at DXTA Technology Published in Campaign Middle East DXTA Technologyâs Roy Matta discusses the need to transform digital advertising with social AI and ...
The Ramadan digital gold rush DXTA Technologyâs Roy Matta on the winning formula for smarter advertising.Dubai, UAE â March 6, 2025 Thereâs something magical about the Holy month of Ramadan. A month of reflection, generosity and togetherness. But for brands, itâs also the most competitive time ...
W Group Holding Acquires Adlive ME Expanding DXTAâs Global Footprint in AI-Driven AdtechDubai, UAE â December 10, 2024 https://youtu.be/k8BX9bCjeO8W Group Holding, a regional leader in digital transformation and advertising technology, has announced the acquisition of Adlive ME, a global programmatic platform, through its subsidiary DXTA ...
/*! elementor - v3.22.0 - 17-06-2024 */ .elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}Game On Embracing Gamification to Create Immersive Brand Experiences in the Digital WorldBy Ayman Haydar, CEO of DXTA TechnologyDubai, UAE â 29 November 2024 /*! elementor - v3.22.0 - 17-06-2024 */ .elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=".svg"]{width:48px}.elementor-widget-image ...
